Kiah Smith

Hi, I’m Kiah.

I’m the owner, artisan, and creative director
behind Smithmade Essentials

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About Smithmade Essentials

Smithmade Essentials is my artisan soap and candle brand that I launched in 2018. It began as a passion project and six years later, it’s developed into a small business with both retail and wholesale presence. This portfolio is a case study of this project.

 
Branding Smithmade Essentials

The Brand

From inception to launch. Developing the look and feel of an artisan brand.

Package Design for Smithmade Essentials

Package Design

Prototypes and production. The challenges of creating packaging that stands out in a crowded market.

Product Development

A brief overview of how I design products and develop new collections.

Photography

Product photos are the most important element of my online sales strategy, especially when the selling point is the product design.

Marketing for Smithmade Essentials

Marketing

From retail to wholesale, fostering an audience that’s always excited to see what’s new.